Blog

Mr. Erik Friemuth, Mr. Artur Gerber, Mr. Jano Martin,Tui Blue Hotel management team and Mr. Tossapol,The property owner representative are set to inaugurate TUI BLUE the Passage, the first TUI BLUE hotel in Samui. As one of TUI's prime destinations in Thailand, Samui has been strategically positioning itself as an upscale and exclusive location, attracting a significant number of European guests, with Germany leading as the top source market, comprising 16.6% of international visitors to Samui in 2019. Additionally, before Covid, it was becoming a rising destination for Chinese and Asian guests, and this trend is expected to continue with the opening up of China. With its array of attractions, including white sand beaches, water sports, local culture, and world-class wellness programs, the property's transition to the TUI BLUE hotel concept is expected to further enhance its success.